Minor Project / Taylor's Empathy Walk - Task 2

3/7/2024 - 2/8/2024 (Week 7 - Week 16)
Teoh Gim Khoon (0361563)
Bachelor of Design (Hons) in Creative Media
Minor Project -Task 2


INSTRUCTIONS



Task 2 - Design Development

Design Element

We prepared the design elements to ensure the overall app interface is consistent, including color, typography, button states, layout, and other key components.


TrueXR - Virtual & Augmented Reality Production Company


Our lecturer, Mr. Mike, arranged for us to visit TrueXR, a Virtual & Augmented Reality production company located in Bandar Damansara Perdana. During the visit, we gained a better understanding of AR and XR, which will be useful for implementing the AR features in our application. A key objective of the visit was to determine whether the AR features we planned for the app could be realistically achieved, particularly with TrueXR's capabilities. To this end, we presented our ideas to the professionals there to receive confirmation on their feasibility.


Final Prototype

AR Features

VPS + Offline Map
One of the AR-integrated features is the map location, which uses a Visual Positioning System (VPS) to detect the user's correct starting point by scanning the surroundings to verify the location. For the offline map, users are guided to venues or facilities based on their personalized tour from their customized route.



Duckie Mascot
The Taylor’s Duckie Mascot will serve as a guide character, providing guidance, informational commentary, and highlighting key points of interest around the campus. It will feature animated movements and interactive actions to engage users throughout the tour.



VPS + 360º Video
This AR feature will display typical activities, classes, or events happening at venues such as lecture halls, studios, or labs that students use daily. By using the Visual Positioning System (VPS) to scan and detect the venue, a 360º video will pop up, showcasing pre-recorded content of specific activities, such as classes in session, studio facilities in use, lab experiments, and more.



Image Target + Volumetric Capture
During the tour, there are several interesting points for users to explore, such as seeing how typically empty spaces are used for events like pop-up stores or club and society practices. We've decided to use image targets for scanning these areas, which will trigger the display of volumetric capture 3D models. These models will feature intricate textures, realistic lighting, and subtle movements, providing visitors with a more immersive and interactive visual understanding.



Geospatial Creator
The Geospatial AR feature highlights points of interest by allowing users to interact with a large 3D Duckie Mascot that appears at the lakeside with animations. Users can also take photos with the Taylor’s Duckie Mascot, creating memorable keepsakes from their visit.


App Promotional

We collaborated with our team member who specializes in graphic design to create promotional materials for the Taylor’s Empathy Walk application. These materials highlight the app's main features and showcase the unique benefits it offers, ensuring that potential users clearly understand how the app enhances their campus tour experience. 


Final Prototype

Final Project Tracking Document


Miro Board

Final Presentation Slide


Reflection

Week 9
We presented our first draft of the app wireframe to Mr. Mike to receive feedback and suggestions for improvement. He also assisted us in finalising our insight discovery by refining the problem statement and formulating "How might we" questions. This will help us prepare our proposal presentation slides for next week's client presentation.

Week 10
This week, we presented our proposal to the client, sharing the insights and findings from our research and interviews to highlight the pain points we identified. We also introduced our ideas for the application, outlining the AR features we plan to include and explaining how each feature will be used to enhance the campus tour experience.

Week 11
After completing the proposal presentation with the client, we finalised the AR features to be implemented in the application design. We are now preparing to explore the feasibility of applying these AR features during our upcoming visit to TrueXR.

Week 12
Mr. Mike arranged for our group to visit TrueXR, a Virtual & Augmented Reality production company, to give us the opportunity to connect with VR & AR professionals. During the visit, we aim to learn more about AR and present our ideas for the AR features we plan to include in our application. We'll also assess whether they can produce the interactive AR elements we intend to use. 

Week 13

After visiting TrueXR and confirming that the AR features we planned can be developed by them, we began working on the high-fidelity prototype of the application. This prototype will include all the AR features, allowing us to present a detailed example to the client during the final presentation.


Week 14

This week, we're continuing to work hard on completing the final prototype, focusing on creating AR effects for each venue and ensuring smooth page transitions throughout the app. As we finalise the prototype, we're also preparing the final presentation slides for the upcoming presentation in Week 16. We'll showcase our final ideation, application design, and walk the client through the app prototype, highlighting all the AR features.

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